Month: July 2018

Indian Technical Textile Industry Will It Have A Swift Take Off

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Indian Technical Textile Industry: Will it have a swift take off?

Will the Indian textile industry be able to take off now, or will it only be a
Dawdling progress?

During the past few years, market for
Technical textiles has been sizzling at the global range. The industry is growing at a
Very fast pace, especially in the Asian region. In India, the potential of this segment is
Still untapped. India has the capability to become a leader in the manufacture and trading
Of technical textiles with a potential to acquire 10% share in the global market. Despite
The rosy hopes, the industry is foretelling, investments in India continue to remain a
trickle

Indian Technical textile sector

Recent figures of the revenue generation of technical textiles industry amounts to Rs.260
Billion. Industry analysts positively assert that the growth of the industry will thrive to
Reach around Rs.520 billion in the next 3 to 4 years. Consumption of non-woven is expected
To grow from 100 gm to 250 gm by 2012 in tune with the increase in GDP

Growth of technical textiles in India can be augmented with various programmes of national
Mission and encouraging foreign direct investments. The Government and Union Textile
Ministry is showing interest in this lucrative and fully unexplored sector. The Government
of Gujarat state in India has announced special subsidies regarding the same. In the
Industrial Policy-2009, the Government of Gujarat has announced 6% interest subsidy on plant
And machinery for technical textile. Adding to this, the Central Government is also giving
10 % credit-linked subsidy and 5% interest subsidy

To get a more precise idea about the industry happenings, Fibre2fashion spoke with Mr. Chandan Chatterjee,
Director, iNDEXTb. He remarked that almost 10 to 15 technical textile units are on
Starting stage, with some companies functioning already. According to Mr. Chatterjee, the
total investments in this sub-sector are expected to touch Rs 12 billion in Gujarat
Alone

He further added, “Center for Excellence in Technical Textiles is likely to be set up in
Surat very soon for which details are been worked out by the Government of Gujarat in
collaboration with South Gujarat Chamber of Commerce and Industries (SGCCI). These units
will manufacture medical textiles, parachute textile, geo-textiles, laminated fabrics
, fabric material for bullet proof jackets and for applications in agriculture,
automobile and packaging”

Industry experts further state that there have not been many happenings in the industry
apart from South India. They have also identified four sectors of the technical textile
Industry that require immediate attention. They are meditech, geotech, protech, and
agrotech

Constraints for the Industry

4)Almost 85-90% of the fibres used in the industry are synthetic, and specialty fibres
which has to be only imported

5)There is lack of awareness among the entrepreneurs, and consumers regarding the
Market size, domestic and global scenario of the sector

6)Marketing is one of the main focus areas which need to be worked upon. Despite the
Fact that the Government is taking appropriate actions and coming up with new subsidies, and
Policy measures, still there is lack of results due to less focus on the marketing
Part

With tremendous growth in manufacturing and retail sectors and Government policies geared
Up, India is posed to have a double digit growth in this segment. Technical textile sector
has numerous end use applications with various items of the industry developing gradually in
The country. However, there is less awareness among the prospective entrepreneurs and
Consumers

Examination of the Problems Facing the Transport Industry

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The transport industry is facing up to wide spread problems all the way across the board, from same day courier services through to heavy goods haulage firms. How the industry deals with these problems is a vital question in how we can move forwards beyond the difficulties posed by rising fuel prices, environmental concerns being levied on the industry and also the potential prospect of winters as harsh as the one that the UK recently experienced.

The recent cold snap has a massive effect on the transport industry, and continues to do so, as it presented multiple problems that courier services and those in the industry had to work around and deal with. First and foremost amongst these problems was the over-abundance of ice on the roads during this period. Many local councils were woefully unprepared for a winter as harsh as the one we had last, leading to salt supplies being much too low. This in turn led to many roads simply becoming unusable, especially in smaller suburbs or urban areas. Needless to say this had the potential to strike a crippling blow to the transport industry and, for many, it did just that. The industry, and Britain as a whole, was simply caught unawares by the difficulties posed by such a nasty winter, and this led to major problems for many businesses, however the transport industry was amongst the most prominently affected. Vehicles were forced off the roads and many companies simply had to shut up shop for a number of weeks, drastically affecting income.

This is something to we simply can’t afford to happen again, especially due to the potentially catastrophic effect it can have on smaller businesses and urgent courier services, who rely on their ability to get from A to B quickly. As such we need to ensure that local councils all over the country have adequate salt supplies should we face the same issues in the future. Not only this, but salt supplies need to evenly spread around. We, as an industry, simply can’t afford another winter like the one we just experienced and knowing that supplies could have been available in places that needed them simply rubbed salt into the wounds.

Some are attempting to take measures to minimize the impact of this problem. The Freight Transport Association (FTA) has already recommended a number of potential solutions to the problems that the industry faces from a harsh winter. Amongst these are the obvious, such as ensuring there are larger salt supplies available to reduce the time queuing at salt production sites.

Another, less obvious recommendation is to provide drivers with a little more leeway when it comes to their hours. The FTA calls for a greater flexibility in the handling of a drivers time on the road, as well as calling for a modest increase in the amount of time they can spend driving when they are able, to compensate for the periods during winter when they may be forced off the road.

This call, however, comes into direct conflict with recent rulings by the European Parliament (EP). An attempt to permanently exempt owner drivers from the 48 hour week imposed by the EP failed, meaning that soon self-employed courier drivers will now have to limit themselves to 48 hours of working per week, alongside the workforce that they may employ.

Niching the Online Handmade Industry

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Niching the Online Handmade Industry:
Setting up Shop

By Dennis Speer

Copyright 2011 All Rights Reserved

Nooks and crannies. It congers up visions of an old house in a Hardy Boys adventure. A complex floor plan, three stories, hidden stairways, secret passages, lots of nooks and crannies and maybe even haunted. For those who remember The Hardy Boys or even those who have actually been in a house like this, you know what Im talking aboutthey just dont build them like that anymore.

These nooks and crannies had niches used to display a special vase, a special memento or other special home dcor, and the effect could be very powerful. These niches became a special presentation of things of importance that demand recognition. The more special the item, the more special the attention it derived from it. This unique presentation creates uniqueness and appeal.

This unique specialization creates the niche effectspecialization within a specialization. And so it is within the influence of internet marketing and the niche effect of the Online Handmade Industry. To be recognized here you must be uniquely special!

The Online Handmade Industry is driven by handmade artists. So, just what is a “Handmade Artist”? Just ask one and you will get a myriad of answers. To be sure, they are artists who are devoted to their craft. They are artisans who craft their devotion. And they are crafters who create handmade art products and visual arts. They all have a significant impact and influence on the Online Handmade Industry.

Establishing a niche isnt difficult, but it requires what some call the three PsProper Prior Planning.

Identify your specialties. What you are really good at will drive quality in your products. By prioritizing your specialties you instill uniqueness of your products. And when you create your specialties you infuse them with the finest qualities that become the reputation for your niche.

The process of establishing, prioritizing and creating special things is critical to niche marketing, and even more so if your market is online. There are many marketplace venues representing the Online Handmade Industry and literally millions of art products competing to be seen, selected and purchased by consumers. Most handmade artists are keenly aware of this condition.

So, add presentation to the checklist. The quality of presentation is as important as the quality of the products being presented. The niche effect requires a high degree of specialization, the finest quality achievable and the best, and most unique, presentation online. Digital imagery becomes a significant part of the equation and the image presented must reflect all of the other components. A bad photo of great art work or crafted products wont sell online, plus the visual attraction of the products can be a large part of its uniqueness. Many handmade buyers are attracted to the idiom because most of the items presented are one of a kind.

The next step is to find your audience. Simply creating great stuff and presenting it online wont in itself attract buyers. Sellers need to find their buyers, not vice versa. The unique nature of niche marketing is especially evident in this regard. When using titles and descriptions of products understanding the implications of Search Engine Result Pages (SERPs) becomes the key. Word competition is enormous, so choose the keywords used in these areas carefully, using words and phrases buyers would likely use to find you. This is especially important when your shop is located on a handmade marketplace where thousands of items reside.

Other important marketing tactics include social media (some marketplaces have complete social media applications built in), networking and follow up with buyers. Creating your brand identity will help buyers remember your products. (See my article: Evolution of Branding: The Art of Buzz)

With niche marketing quality teams with quality. Maybe MacGyver could build a rocket launcher out of a few Popsicle sticks, but Popsicle sticks arent really the stuff of quality art products or visual arts.

Display your works in the midst of other quality products. Present your works with the finest quality venues and surround yourself with the finest quality artists. Its attractive!

possible career options in the insurance industry

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possible career options in the insurance industry

Do you want to make a career in insurance industry? There are ample opportunities for success and prosperity in the insurance industry. There is always a demand for insurance professionals as insurance is a trillion dollar business, where 3 million people are employed in the United States alone. Go through this article to know about possible career options in the insurance industry.

5 Possible careers in insurance industry

There are several options to make a career in insurance industry. The options are discussed below.

1.Insurance agent and broker: Insurance agents and brokers usually sell insurance policies. They are the ones whom you need to contact when you want to purchase a policy. The responsibility of an agent and a broker is somewhat same; however, a broker usually sells policies from several companies whereas, an agent usually sells policies from a specific company. Insurance brokers and agents tailor programs in order to fit individual needs of their clients.

There are independent insurance agents who work on a commission basis. However, there are also salaried agents who may or not get commissions for a sale.

2.Insurance underwriter: The primary job of an underwriter is to decide whether or not to accept an individuals application for the required coverage. An underwriter actually weighs the risk associated with a person or an entity. These insurance professionals write policies in such a way so that it becomes profitable for the company in the long run.

3.Insurance actuary: You can become an insurance actuary if you want to make a career in insurance industry. An insurance actuary is actually a financial analyst, a forecaster and a planner. Their job responsibility comprises of studying the frequency of events that cause losses along with calculating the chances of the recurrence of such events. The actuaries also calculate the cost of the resulting injuries and damages and recommend what price to change in order to insure against the probable risk.

4.Insurance adjuster: It is the responsibility of the adjuster to inspect the destroyed or damaged property. They also estimate the cost of replacement or repair and also assess whether or not the particular loss is covered by the policy. The adjusters sometimes need to negotiate with the policyholders in order to settle a claim that is genuine.

5.Risk manager and loss control specialist: A loss control specialist usually work with large insurance companies and associations. They design programs in order to prevent the losses before they occur. The job responsibility of a risk manager is somewhat same as a loss control specialist, only difference being that a risk manager works for a corporation instead of an insurance company.

It is the primary duty of the insurance professionals to look after the benefit of the company they are working for. You also require dedication and a sound knowledge about insurance in order to make a career in insurance industry.

Make A Name For Yourself In The Pr Industry In Delhi

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Public relations in India have become one of the most sought after professions amongst the youth. It is a prestigious and demanding industry and many reputed international PR organizations have opened their offices here and are doing excellent business. In the times of effective communications, it is of utmost importance that your voice is heard at the right place and the right time. This is where one should make the best use of the PR platform. The last decade has been a witness to the meteoric rise of this sector where both Indian and multinational firms have flourished extensively.

Earlier when people talked about wanting to be in the media sector, the only option left to them was to become a journalist. The boundaries of media were limited to journalism only. But as times changed and boundaries were pushed, people realized the potential of the public relations industry. People with a powerful knack to influence other people and to mould constructive opinion are fit for the job of a PR consultant. A thorough, in depth knowledge of the media fraternity and how it functions is also an essential pre-requisite. Those wanting to make a mark in this domain can take up a professional course and upon completion, can join any of the reputed public relation firms in Delhi or in any other cities.

There are many challenging yet interesting services that are offered in this industry. Since the image of your client is your primary responsibility, you should do your best to live up to their expectation. Positioning them in the right media platform and garnering positive responses for them is one of the foremost duties of a PR professional. You also get to meet the whos who of the corporate, bureaucrat and glamorous world. At the same time, you should be ready to face any crisis situation that might befall upon your client.

There are many renowned media agencies in Delhi and one of the leading agencies is Publicist Network Pvt. Ltd. Established in the year 2010 in New Delhi, Publicist has made a strong presence within a short span of time. It is a goal oriented organization and believes in delivering tangible results to its clients. Its team of dedicated professionals bring onboard years of experience in different sectors like real estate, automobile, entertainment, etc. Owning to its excellent performance, Publicist was awarded Emerging Communications Consultancy Firm of the Year by Study World and the Best PR Agency award presented by Indian Realty Awards.