Network marketing today is very different to what it used to be. In fact, the jump into the technological era has opened up many opportunities for entrepreneurs in network marketing today to excel and become more successful than ever before.
There are many network marketing opportunities out there these days. To be highly successful in network marketing today, one only needs a computer and internet access. Gone are the days where network marketing business owners have to pester friends and family to join their business opportunity or buy leads, hand out flyers and business cards that, let’s face it, just get thrown away most of the time anyway. When people start network marketing in today’s day and age they are able to take a different approach to finding people to join their business. Instead of seeking out potential prospects, there is a way that you can actually have people coming to you, credit card in hand, ready to join your business. -How do you do that?- I hear you say. The secret of how to succeed in network marketing today is actually one of the best kept secrets in the industry. Attraction Marketing – The SECRET to Network Marketing Today and how to succeed at MLM.
This is the way of the future and it is how many entrepreneurs do network marketing today. If you haven’t heard of this yet or want to learn all about it I suggest you pick up a copy of Mike Dillard’s Magnetic Sponsoring right away. Mike practically invented the concept of attraction marketing so I’ll leave it to him to give you the full story. To give you a brief overview, attraction marketing involves positioning yourself as a leader who can provide valuable information to your prospects. People are attracted to leaders and will be asking what you are doing and wanting to join your team. Network marketing today would not be the same without the attraction marketing concept. Finding Leads Who Want to Join Your Business – This is how to succeed in network marketing today!
There are many online strategies used in network marketing today to get quality leads. These leads are people who are actually looking to join an opportunity, so by following a few simple steps and showing them you are the leader they are searching for, they will quickly become a hot prospect for your opportunity.
Social Networking has quickly become one of the most popular way to do network marketing today. Millions of people log on to facebook and Twitter everyday so you have a chance to connect with these people and build a reputation as a strong leader. By providing your audience with valuable information on a consistent basis you will soon build a large following and have people start to ask -who is this person that knows so much about network marketing- Others will perceive that you are very successful in what you are doing and want to join you because you can teach them how to succeed in network marketing today.
Content Marketing is another popular method to get leads. It involves the same concept as the social networking method whereas you provide readers with good quality information to position yourself as a leader. The trick here is that you somehow need to gain your readers contact information. If you have a blog you can set this up easily using widgets in the sidebar, but each time you post content to your blog you should include a -call to action’ at the bottom prompting your readers to act NOW! If your content is helpful, readers will be left wanting, so give them that little bit extra. A good idea is a -give away’ or -freebie’, such as a link to a free ebook or webinar on the same topic as your article in exchange for their contact info. When your readers click on the link they are taken to a -lead capture page’ where they must enter their details in order to get the free content.
Now that you have a means to capture your lead’s information, you need to be able to store it somewhere to follow up on later. Autoresponders have become a very popular tool in network marketing today as they are a HUGE time saver. You can write a series of follow up emails which re-enforce your leadership qualities and offer yet more valuable information. Be careful not to spam people on your list though because they will soon see you as a fake and unsubscribe. However, if you are careful, you can set up multiple streams of income by selling affiliate products to your list. The trick is not to do the -hard sell’, but instead explain the benefits of the products and how it can help them further. Remember to include your contact details in each email you send out to your list as this is how they will contact you to join your business. It doesn’t have to be a phone number. It can be a return email or even a link to your personal website for your opportunity if it has a space for prospects to put their contact info.